![]() Average ages of TikTok users globally are women 18-24 (24%) and men 18-24 (18%). TikTok’s audience also skews younger than other social media platforms. The amount of time Americans spent using both Instagram and Facebook was less than time the spent on TikTok. Meanwhile, Instagram, owned by Meta, had around 1.21 billion users as of 2021.Īs of 2020, TikTok became the most-downloaded app in the world, according to Bloomberg. users as of January and that it’s expected to grow to 84.9 million users this year. ![]() Statistica data shows TikTok had about 78.7 million U.S. ![]() Instagram’s prioritizing of video (also known as “Reels”) comes as short-form video giant TikTok has wrested a large portion of activity from older social networks. I do believe that more and more of Instagram is going to be come video over time.” Now, I want to be clear: we’re going to continue to support photos - it’s part of our heritage… that said, I need to be honest. “I’m hearing a lot of concerns about photos and how we’re shifting to video. Oklahoma woman charged in death of granddaughter wants to represent herself in trial
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